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THE AFRICAN CRISIS WHICH REQUIRES A GLOBAL SOLUTION
Africa, a continent which bestows a rich diversity of wildlife is home to 75% of the world’s remaining wild rhino population, estimated to be less than 20,000. Today, the continent is in the midst of a wildlife genocide as poachers massacre rhinos to subsidise an illegal trade in rhino horn to satisfy an increasing consumer demand from Asian markets.
In South Africa, the epicentre of the crisis the birth rate is now superseded by mortalities, accelerating extinction. Experts predict wild rhinos could be completely obsolete within just ten years.
Poaching is no longer restricted to isolated pockets of poverty and has transcended from an environmental concern to a global political, economic and humanitarian disaster requiring an intergovernmental solution including, but not limited to a change in international legislation, judicial system and consumer attitude towards the consumption of wildlife products.
We are absolutely delighted to welcome actor, producer and conservationist Dan Richardson to our team. A powerful advocate for animal welfare and conservation, Dan is also a patron of the Born Free Foundation and passionate rhino advocate making him the perfect education ambassador for our international rhino education project.
"Action For Rhinos is taking direct, intelligent, effective action for the benefit of these critically endangered, innocent and utterly irreplaceable creatures. It's an honour to stand shoulder to shoulder with this wonderful organisation and a privilege to represent the crucial work they are doing" ~ Dan Richardson
We are delighted to announce we have partnered with Raising Rhino Rands, a Non-
Over the coming months our two organisations will be developing an outreach programme to teach young rural children the importance of protecting our wildlife through engaging literature and beautiful handmade rhino toys by Raising Rhino Rands.
ONE KILOGRAM OF RHINO HORN
IS NOW MORE VALUABLE THAN
GOLD, HEROIN, COCAINE AND DIAMONDS
RHINO HORNS ARE NOW ONE
OF THE WORLD’S MOST
MORE THAN 8000 RHINOS
SLAUGHTERED ACROSS AFRICA
DURING THE LAST DECADE
3 SPECIES WENT EXTINCT DURING THE LAST DECADE
6 OUT OF 8 SUB-
OUR LASTING LEGACY WILL BE ONE OF
ENORMOUS FAILURE IF WE ALLOW
40 MILLION YEARS OF EVOLUTION TO SIMPLY DISAPPEAR